A recent paper, "The Science and Practice of Trend-following System", makes the interesting observation that there is a difference between European and American CTAs or trend-followers. The paper tries to provide a unified system for trend-following, a noble cause. However, what piqued my interest was the authors' comment that there were three major trend-following classifications: European, American, and time series momentum.
I have always believed and commented that there is a difference between the major European and American trend-followers. I have stated that Americans are ideologues who adhere to a system developed in the 70's and 80's, while Europeans are pragmatists who focus on any technique that seems to generate profits. Sepp and Lucic hold the view that European CTA focuses on continually adjusting positions based on current risk, coupled with exponential moving average systems. American trend-followers emerge from the technical system world, focusing on breakout systems that involve full positions based on the signal. The third system focuses on time series momentum systems, which are correlated with moving average crossover systems.
You might think that these approaches are all the same, but you would be wrong. The American system has the highest Sharpe ratio, but the other methods are not far behind. In a given year, there will be differences, but it is hard to say that one approach is superior to another. You are left with the issue of finding a strategy that works for your risk tolerance, and in this case, risk tolerance is based on your comfort with the return generation process.